# Communication Tools Send reminders and announcements to your clients and see everything that was sent. Everywhere else in Veterian, a message goes to one client because of something that happened to their pet. **Communication Tools** is the opposite: you start from a group of clients and send them all the same thing. *You can send bulk SMS or WhatsApp messages to your customers and track their impact.* ## Where to Find This Section **Communication Hub** in the left menu. ## What It Holds | Group | What it is for | |---|---| | **Client Follow-ups** | Reminders for overdue vaccinations, unpaid invoices and check-ups, and upcoming birthdays | | **Campaigns / Broadcasts** | Sending one announcement to all your clients | | **Conversations** | The WhatsApp inbox, where clients write back | | **Records** | What was sent, to how many people, and whether it went out | ## Guides in This Section | Guide | What it answers | |---|---| | [Client follow-ups](/communication/follow-ups) | The three built-in lists, how each one is filled, and what the client receives | | [SMS and WhatsApp broadcasts](/communication/broadcasts) | Writing a broadcast, why WhatsApp needs a template and SMS does not, and the credit each one costs | | [WhatsApp inbox](/communication/whatsapp-inbox) | Reading and answering what clients send, the 24-hour reply window, and who can reply | ## Who Actually Receives a Message A client on the list is not necessarily a client who gets the message. Bulk sending respects the same switches as everything else: if the client has that channel turned off on their own record, they are skipped, and the screen tells you how many that is before you send. *{{count}} customers cannot be reached because notifications are turned off.* This is the number to read before you decide a send did not work. See [Notification settings](/settings/notifications). ## Credits Bulk sending draws on the clinic's message credits, and the screen shows the balance and what this send will cost before you commit: **Available Credits** and **SMS Credits to be Deducted**. If the balance is short, the send is refused rather than partly delivered. ## What Was Sent **Communication History** is the record. *View the messages you have sent before.* Each row carries the **Message Content**, the **Receiver Count**, the **Credit Spent** and a status of **Sent**, **Operating** or **Unsuccessful**. Check here before re-sending anything. A large send takes a moment to work through, and a second attempt reaches everyone twice. > **Note** > **Communication Tools** is not part of every clinic's subscription. If the section is missing from your menu, [veterian.com](https://veterian.com) covers what each plan includes. ## Related - [Notification settings](/settings/notifications) — the switches that decide who can be reached - [WhatsApp messaging](/integrations/whatsapp) — connecting the channel these messages go out on - [Record a vaccination](/visits/record-a-vaccination) — the per-pet reminder, as opposed to the bulk one